TechGuidr · Independent data & AI consultancy
Be honest. Pick the line that sounds like you and we will show you the route from there to a working system, with the price on the map. There is no sales layer and no vendor commission, and the answer can be “don’t”.
Five answers cover most businesses, or type yours
Or just scroll
The route
Pick where you are, above, and the route composes itself. Until then, here is the whole map: what happens at each waypoint, what it costs, and what you leave with.
Where AI would actually move revenue, margin, time or risk in your business: a short, priced piece of work that ends in a written answer, including “not yet” if that is the truth.
A proposal, an architecture, a vendor, a build-or-buy, a company you are about to back. We test it and tell you the truth in writing. Nobody pays us a commission, so “don’t” is always available.
Data platforms, AI products and integrations, designed, engineered and taken into production by the people who scoped them, tested with the people who will use them, with the running cost measured before you depend on it.
Broken pipelines, slow Databricks jobs, Azure bills that keep climbing, models that behave differently in production. Root cause first, repair second, then senior leadership on retainer if you want us to stay.
Not sure where you stand? The free Value Check takes ten minutes and tells you where to look first.
Accelerators
KnowledgeIQ and CommercialIQ are accelerators as well as proof: an architectural blueprint and a foundational codebase that we tailor to your use cases, so you reach a working capability in weeks rather than starting from a blank page. Here is one of them answering a question.
An economic research business needed customers to find its current house view across decades of publications. Ask a complex question in plain language, get a synthesised answer, and open every source to check it. In daily use.
Also found during ingestion: premium research meant to sit behind a login was publicly reachable through a content-delivery misconfiguration. We identified it, assessed the risk and reported it to leadership. That is what independence looks like in practice.
See the productPortfolio health, renewal risk and structured diagnostics that produce action plans with an owner and a date. The commercial maths is deterministic, AI drafts and interprets, and a person accepts or rejects every action.
A review found dashboards disconnected from live data and scoring pipelines that did not implement the authoritative method. Both applications were rebuilt on a Databricks lakehouse with verified pipelines, plus a full Azure tenant-to-tenant migration.
AI is easy to buy
Value is hard to achieve
Your people use it every day
Your business can’t tell
That gap is where we operate
Most of what a business spends on AI ends as a licence, a pilot or a slide deck. That gap is where TechGuidr operates: turning what you spend into a system that runs on a Monday morning, does a job, and pays for itself. We find where the value is, we build the thing, and we fix what someone else left broken. We do not sell software licences and we take no commissions, so we can tell you when the right answer is to do nothing.
The guide
I’m Dan. I’ve spent more than 25 years building data and AI systems, including as a global Data and AI leader at Microsoft, and I still write code. On a TechGuidr engagement I’m the person on the call and the person in the architecture, with specialist TechGuidr people behind me when a build needs them. There is no sales layer, no discovery-call script, and no handover to a junior team after you sign.
The work I enjoy most is the whole arc: finding the opportunity, designing and building the thing, getting it into production, and fixing hard systems that other people have walked away from. That is also the work this business is built to do.
“Dan can cut through the noise, find the root cause, and clearly formulate solutions.”
“That rare ability to lead by inspiration, and in doing so, lead his teams to exceptional results.”
“Dan's insight shifted how we approach AI adoption. Clear, strategic, and grounded in human behaviour.”
The rules
They are the conditions of every piece of work we take on, and the reason our advice is worth paying for.
Start
Tell us what your business does and where the time goes. We will tell you where the value is, and what it would cost to find out properly.
Ashby-de-la-Zouch, UK · Working across the UK, Europe and remotely · Or book 15 minutes